I founded Casa Luna Books as an avid book lover and Mexican immigrant, and I’m dedicated to celebrating the rich diversity of voices and stories that reflect all walks of life. I believe literature has the power to connect, inspire, and transform. My mission is to foster a vibrant community of book lovers by curating meaningful books that challenge perspectives, celebrate representation, and promote literacy across all communities.

Growing up as a Mexican immigrant, I rarely saw myself on the pages of the books I loved — and that absence taught me something I can’t unlearn. It left me with a responsibility to the Latino community and to readers everywhere who’ve been told, in a hundred quiet ways, that these stories aren’t for them. That’s why I started this blog: to go deep on book recommendations rather than skimming the surface, to challenge the rhetoric about Latinos in this country, and to build a space where BIPOC and marginalized readers can gather, connect, and finally see themselves reflected back. Alongside the reviews and discussions, I create playful bookish gifts and champion authors whose stories deserve to be heard — because literature should feel accessible, joyful, and like it belongs to all of us.